October 3rd, 2007
Since 2003, labour market indicators in Brazil have improved. Unemployment has fallen, amid stronger economic growth and additional job creation. Real average wages have risen, lifting household incomes and enabling the expansion of a new lower-middle class. The result has been an explosion in the domestic consumer market.
September 30th, 2007
Since 2002, Brazil has enjoyed a period of sustained economic growth. Consumer incomes have risen across the board, amid stronger growth with low inflation, which has boosted real wages. There has also been increased government support for low-income earners under President Lula da Silva. The result has been a sharp increase in consumption and retail demand.
July 24th, 2007
Latin America continues to offer market leader Gatorade strong opportunites for growth, although it cannot afford to lose focus with Red Bull and Powerade slowly gaining market share.
May 17th, 2007
Rising inflation in Argentina has encouraged the government to adopt unorthodox means of tackling the problem, including price freezes and controversial recalculation of figures. Uncertainty over the government’s commitment to economic probity and orthodox management will act as a disincentive to investment.
March 12th, 2007
Of the four BRIC economies, Brazil has consistently underperformed in terms of real GDP growth. This is due to outstanding structural impediments, notably the need for an overhaul of the public sector. Without greater commitment to reform, Brazilian economic growth will continue to under-perform, constraining consumer markets and reducing investment opportunities.
October 11th, 2006
As Brazil becomes the world’s third biggest beer consumer, premium manufacturers look set to conquer the market.
July 26th, 2005
In this feature, Euromonitor examines the recent rapid development of the vending channel for impulse food and drinks in emerging markets, driven by a more modern vending infrastructure and changes in lifestyles, and eating and drinking habits.
January 17th, 2003
In recent years, Latin America has become a major market for pet food and pet care products, and significantly Brazil and Mexico now feature among the top ten markets in terms of global value sales. While regional value growth of just over 5% in US dollar terms between 1998 and 2002 seems modest, this is primarily due to the negative impact of currency exchange rates.
September 20th, 2002
After a somewhat erratic performance in previous years, due to low consumer confidence following Brazil’s economic crash, and then recovery in 2000, sector value dipped again in 2001, a trend that was mainly attributable to the continued weakness of local currencies against the US dollar.