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Home Care

Showing 65 - 96 of 162 documents
ARTICLE

Status – The State of Global Automatic Dishwashing

Download as pdf Automatic dishwashing consumption is very much concentrated in developed markets, where value growth has been sluggish. In emerging markets urbanisation combined with growing numbers of women in employment appear to have introduced a scenario where automatic dishwashing may be more acceptable if not affordable. While opportunity does exist tapping into these markets […]
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ARTICLE

The Battleground of Automatic Dishwashing

Globally, automatic dishwashing (ADW) continues to be led by Reckitt Benckiser and its eponymous Finish brand, which generated value sales of US$2.1 billion in 2013, three times those of Procter & Gamble’s Cascade brand and over 10 times the sales of Fairy (also owned by Procter & Gamble). Although its global value share plateaued at […]
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PODCAST
VIDEO

Home Care Continues Strong Growth

The home care industry experienced a 6 percent growth in value terms in 2013, which is the largest yearly growth since 1998. Developing markets are contributing more to home care growth than ever before, with the categories of bleach, insecticide and laundry care performing well in developing markets. The home care market is expected to […]
PODCAST
VIDEO

The Home Care Industry into 2014

The home care industry grew unprecedentedly in 2013 with Ian Bell, Global Head of Home Care, Tissue and Hygiene Research at Euromonitor stating that growth will continue through 2014. This growth is due to the continued release of new products that are both innovative and low priced. As growth progresses, home care companies will look […]
ARTICLE