Ready meals benefit from lifestyle and demographic trends

by June 13th, 2003

Ready meals are currently one of the most dynamic sectors in the global packaged food market, registering value growth of nearly 4% during 2002. While developed US, UK and Japan markets, which account for 66% of global value sales, clearly dominate, key emerging markets of Eastern Europe, in particular, are also increasingly attracted by the convenience of such products. Per capita consumption in the Czech Republic, for instance, is at over 5kg comparable to that in Germany, and total market value in the region grew by 11% during 2002.