September 27th, 2016
Young consumers have emerged as the major group influencing sales of apparel, footwear, watches and eyewear. The rise in fashion consciousness is a key trend among this group, resulting in consumer behaviour when choosing product becoming more sophisticated. The apparel and footwear are key industries around the world and it follows the same trend in […]
September 22nd, 2016
A decade ago, there was skepticism at the idea of selling clothes online. However, apparel is now one of the biggest growth stories on the product-based side of the digital commerce universe.
August 2nd, 2016
The pressure is on. There’s less than a week to go until the biggest sporting event of the year and the trend towards healthy lifestyles and fitness obsessions continues to rise, making the Rio Olympic Games 2016 potentially one of the most lucrative sporting events to date. High-profile sponsorship deals and savvy marketing campaigns are […]
July 25th, 2016
With a major global sporting event around the corner, brands are keen to engage the millions of viewers globally who will be glued to screens, portable and big, often simultaneously, for the Rio Olympics.
July 22nd, 2016
The key challenge for the apparel industry following the Brexit vote is the cloud of uncertainty hanging over the economic conditions of both the UK and Europe. Fashion retailers are still waiting to see how the Brexit will effect them before price changes, but the cost of a weak British Pound will effect all retailers […]
July 22nd, 2016
A direct seller that only sells socks—this is not something that anyone in the industry would have predicted would be successful. Beauty and personal care and consumer health products dominate the space.
July 16th, 2016
At a recent industry forum I attended, we deliberated on the changing dynamics and the booming growth that is expected in the near future.
July 10th, 2016
Following Britain’s referendum shocker, uncertainty is endemic and will remain so for the foreseeable future. The value of the pound immediately deteriorated, causing major problems for all British fashion brands that outsource their production in the Eurozone and the Far East, where orders are typically placed in US dollars.
June 24th, 2016
Businesses around the world are practicing ethical habits such as sustainability due to increasing pressure from consumer bases. In North America, beauty, personal care and apparel companies are enacting social and environmental plans as part of their core business strategies. Listen as mp3
May 27th, 2016
Athleisure fashion is gaining popularity worldwide. This clothing style is designed to be worn for exercise and casual purposes. This fashion trend is being supported by consumer’s aspiration to be healthy and more active lifestyles, and the trend overall has transitioned from fad to necessity in a very short time. In fact, in 2016, sportswear […]