Resources

Africa

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Fashion Friday: The Path to Purchase Beauty and Personal Care Products the Middle East and Africa

by and August 26th, 2016

Premium beauty and personal care is driven by the middle and upper-income groups in the Middle East and Africa, but also by aspirational consumers who are looking to align themselves to premium brands and therefore status. This is especially true in the countries such as the United Arab Emirates, where upwards of 90 percent of […]

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Cities on the Forefront of Economic Change in Sub-Saharan Africa

by , and July 23rd, 2016

  Cities are at the forefront of the impressive economic changes in Sub-Saharan Africa. These urban areas boast larger shares of the region’s middle class and consumer spending, as well as households with modern lifestyles, making them a lucrative target for market entry and expansion in the region. Companies that want to capitalize on the […]

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Doing Business beyond South Africa: Growth and Opportunity in Sub-Saharan Cities

by July 12th, 2016

Cities are at the forefront of the impressive economic changes in Sub-Saharan Africa. These urban areas boast larger shares of the region’s middle class and consumer spending, as well as households with modern lifestyles, making them a lucrative target for market entry and expansion in the region. While Sub-Saharan African cities are diverse and rich […]

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Major Consumer Foodservice Trends in MEA

by , , , , and February 6th, 2016

The consumer foodservice industry in the Middle East & Africa region is changing at a fast pace, witnessing a movement towards chained players from traditional independent ones, as well as increasingly adopting health and wellness trends. Moreover, delivery service expansion is also becoming more popular, with consumers looking for convenience as a growing workforce means […]