Ingredients companies should increase their presence in India to better understand local trends and capitalise on the popularity of sweet and savoury snacks. Between 2008 and 2013, sweet and savoury snacks delivered a retail value CAGR of 26%. This contributed to the volume consumption of speciality ingredients in India growing by 13%. While other packaged foods also led to this growth, ingredients companies should recognise the superior potential of sweet and savoury snacks in India and take steps to ensure they are getting the most out of sweet and savoury snacks’ success.
Speciality ingredients influenced by sweet and savoury snacks
From 2008 to 2013, volume consumption of polysaccharides and oligosaccharides in India increased by 17%, while volume consumption of flavour enhancers increased by 14%. Sweet and savoury snacks accounted for 57% and 20% of polysaccharides and oligosaccharides and flavour enhancers use respectively, in India in 2013. Between 2013 and 2018, polysaccharides and oligosaccharides and flavour enhancers are forecast to be the speciality Ingredients companies should take note of the role of sweet and savoury snacks in this growth.