Top Three Trends in Home and Garden

April 26th, 2017


Euromonitor International is pleased to announce the release of the 2017 Home and Garden edition. During our research, we uncovered three top trends impacting the home and garden industry: a taste for all things Nordic, digitalisation throughout and the shrinking household effect. These three trends are detailed in the video.

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Erika Sirimanne

Erika Sirimanne is the global head of home and garden research, based in Euromonitor’s Singapore office. She has a Master’s degree in Political Economy from Sydney University and has been with Euromonitor since 2011, working previously in research covering Australia and New Zealand. Professional interests include understanding key drivers and consumer behaviour within the home and garden space, including gardening, home improvement, homewares and home furnishings.

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