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The Future of Business Travel is Automated

April 11th, 2017

 

Business travel is ripe for a shake-up, with low-cost carriers and short-term rentals already muscling in. Business travel has the potential to become highly automated, more so than leisure travel, because it is a more frequent activity, whereby brands can deliver and improve on the product and service thanks to big data and AI. All travel brands need to consider business travel through a digital, consumer-centric lens to avoid losing out to disruptive forces.

Learn more in our latest travel report

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Caroline Bremner

Caroline Bremner manages the global research programme for the travel industry at Euromonitor International, which she joined in July 1996. Caroline has a degree in French (MA (Hons), University of Edinburgh) and Postgraduate Diploma in European Marketing and Languages (PG Dip, Napier University, Edinburgh).

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