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Online Video Gaming and Gambling in Australasia

September 26th, 2016


Online games remain popular around the world and in Australasia, with many online games adopting a “freemium” approach, which means the games are free to play but cost money to obtain in-game items or features. However, this transfer of real money to virtual money and back again has led to an unregulated surge of online gambling in these types of video games. Government bodies in Australia have not yet identified this form of gambling in their regulations, and enforcing any laws on international companies will be difficult.

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Hianyang Chan

At Euromonitor, Hianyang is part of the syndicated research team and researches on projects spanning industries such as consumer electronics, consumer appliances, home and garden, home care, tissue and hygiene and toys and games. His professional interests include identifying trends in retail and consumer products.

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