FILTER

Topic / Industry

Region

Content Type

Topic / Industry

Region

Content Type

A Revival in Hair Care Innovation

August 12th, 2013

Hair care reached a total value of US $75 billion in 2012, mainly due to ingredient and product innovations in the category. Ingredient innovations include scalp treating ingredients found in skin care, anti-aging properties, and multi-step solutions beyond conditioner and shampoo. Product launches include hair serums, pre-treatment masks and pre-shampoo oils. Nicole Tyrimou, Beauty and Personal Care Analyst, and Anais Mirval, Ingredients Analyst, explain why these innovations will revive the hair care industry.

Watch on Youtube

SUBSCRIBE ME

REQUEST A DEMONSTRATION

Request a complimentary demonstration of our award-winning market research today.

© 2017 Euromonitor is privately owned & trademarked.