Webinar Recording: Homewares and Home Furnishings: Global Trends and Outlook to 2016

Euromonitor International’s Home and Garden webinar sets the global Homewares and Home Furnishing markets in context, reviewing overall performance alongside country case studies –in both developed and emerging economies. We will be looking at related socio-economic trends such as urbanization, female workforce and ageing population. Market performance will be reviewed against manufacturers and retailers strategies with a view to what the industry can expect to 2016.

Key points:

• The global Homewares market grew by 9% and Home Furnishings by 8%. Which countries have delivered the best performance in 2011? What will happen over the five years?
• Only seven countries spend more than $1,000 per household in Homewares and Home Furnishings. What will happen over the next five years? Will more countries join the list or the economic downturn will take its toll?
• Homewares was the best performing category in countries as diverse as the US and China. What makes Homewares the strongest category in these countries?
• Direct selling is a key channel for Homewares in many countries, both developed and emerging. Will this channel retain its importance over the forecast year or will be cannibalized by other non-store retailing channels such as the internet?