Home » Europe, Health and Wellness, Soft Drinks, Video » Non-Alcoholic Drinks Cater to Health, Wellness, Convenience, and Other Trends in Germany


October 25, 2012

Non-Alcoholic Drinks Cater to Health, Wellness, Convenience, and Other Trends in Germany

Like many developed countries, the non-alcoholic drinks market in Germany is saturated; making new products imperative for growth. Germans prefer convenience in their soft drinks due to busy lifestyles, and beverages such as ready-to-drink tea and instant coffee are becoming favourites in the country as a result. Health and Wellness is also central to German consumers thus products like Lipton Green Tea with stevia and Q10 Beauty Water with vitamins appeal to shoppers in the country.

Watch this video on Youtube


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