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The New Industrial Revolution

September 6th, 2012

Traditionally, manufacturing has been outsourced on a global level as a cost saving effort. However, a new manufacturing trend has emerged in recent years called ‘nearshoring’, with manufacturers locating production facilities closer to their end markets. Sarah Boumphrey, Head of Countries and Consumers Research at Euromonitor, states that nearshoring is a result of technological progress as new manufacturing technology is developed and can be cost effective for manufactures to produce goods in high wage countries.

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Sarah Boumphrey

Sarah has 15 years’ experience in economic and consumer research. In her role as Global Lead of Economies and Consumers, she focuses on translating economic and consumer trends information into useful insight. Sarah leads the development of our macroeconomic and consumer trend content, with a special interest in emerging markets.

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