The Impact of the Olympics on Retailing

July 26th, 2012
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Retailing channels in the United Kingdom will see a slight increase in sales during the Olympics, states Lamine Lahouasnia, retailing analyst at Euromonitor. Department stores will benefit the most, with retailer John Lewis, which has a third-tier sponsorship with the Olympics, at the forefront. Clearly, stores within the London city limits will benefit the most.

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