Home » Major Trends and Insight, Podcasts » Reality Culture - Permeating Consumer Habits


July 2, 2012

Reality Culture - Permeating Consumer Habits

MarriageCN_8718

Reality culture - including reality TV - is influencing consumer habits worldwide. Daphne Kasriel, countries and consumers editor at Euromonitor, explains that reality culture is an update on the classic rags-to-riches tale. In terms of popularity, some surveys show that the population ranks celebrities slightly higher than political figures. With reality TV at the top of ratings, advertisers are increasingly putting not-so-subtle messages into these programs, and consumers are emulating what they watch.

Download as an MP3

ITunes10 Subscribe to our podcasts on iTunes 

 


« ユニ・チャームの更なるグローバル展開 | Main | Brazil’s ‘Samba Surge’ Fuels Buoyant Luxury Goods Demand at Home and Abroad »

Subscribe

 RSS Feed

Receive New Posts via Email:

 

Join us on...

Filter by Category

Filter by Geography

Filter by Industry

Recent Posts

General Mills sells Green Giant to B&G Foods

Consumer Electronics in 2020

It’s Time to Go Back to School in the UK – but Not for Ribena

Euromonitor to Speak at Tissue World New Orleans 2016

How Should Crayola Respond to the Growing Fad of Using Colouring Pencils as Eyeliner?

Euromonitor to Speak at Cosmetics 360

Причины и риски девальвации в Казахстане

Lessons for G7 Economies from Japan’s Super High Public Debt-to-GDP Ratio

Top Developed World Cities with Low Reliance on Car-Based Mobility

Five Megatrends Shaping Africa