Home » Retailing, Video » IKEA Enters India after Government Rulings are Relaxed


July 18, 2012

IKEA Enters India after Government Rulings are Relaxed

 IKEA's plan to enter India comes as somewhat of a surprise given that the company has formerly stated they had no plans to enter the Indian market. Lamine Lahouasnia, retailing analyst at Euromonitor, states that IKEA's decision to enter India comes on the heels of the Indian government's decision to relax the rules on single brand foreign retailers in the country. IKEA will now have to source at least 30% of its production from the Indian market; which may be a challenge to the company as it already has well established factories worldwide.

Watch this video on   Youtube_48x48

 


« Розничная торговля в 2012 г.: Основные выводы | Main | Special Report: Impact of the 2012 Olympics on Global Brands and the UK Economy »

Subscribe

 RSS Feed

Receive New Posts via Email:

 

Join us on...

Filter by Category

Filter by Geography

Filter by Industry

Recent Posts

Singaporean Consumers in 2020: A Look into the Future

Cider/Perry: Adapting, Evolving and Growing

Changing Income and Expenditure of the Global Middle Class since the 2008-2009 Financial Crisis

Contagion Effects of Greek Default Should be Limited

Euromonitor to Speak at Verifone Accelerated Commerce Conference

Lessons from Singapore, Unchanged as Doing Business Leader from 2006 to 2015

Russian Electronics Market on the Brink

Overview of Russian New Car Market Part 1: Insights and Forecasts for Russian Car Industry

How Retailers are Addressing Global Food Waste

World Urban Population Share to Hit 60% in 2030