Date: March 20, 2012
Location: Park Plaza Westminster Bridge, London
Speaker: Lee Linthicum, head of packaged food research, will discuss global consumer spending on packaged food, which surpassed US$2.1 trillion in 2011, a constant value gain of more than 2% on 2010. However, the developed – and mature – markets of North America and Western Europe will continue to see lacklustre growth through 2016, with Asia Pacific, Latin America and Middle East and Africa remaining the dynamos of both the global economy and packaged food market.
Lee will address questions such as:
- Given this state of affairs, what strategies can best confront these myriad opportunities and challenges?
- What lessons can be learned by manufacturers and retailers alike, and how can they be applied across different countries?
- Looking ahead, how will best and worst case economic scenarios impact packaged food retail prospects?
In addition, Lee will investigate the impact of worsening global economic prospects to packaged food retail performance, examining the general state of the market and the continued viability of value-added positioning like convenience, health and wellness and premiumisation. Do consumers still want added value packaged food? If so, can the still afford to pay a premium for it? Many packaged food manufacturers are giving more focus to “snacking” as a means of supporting sales and profitability, but is this really a viable strategy? Regardless of consumer preferences, how will increasingly volatile food input costs impact R&D budgets and added value product innovation in 2012 and beyond?
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