Is the tobacco industry recession proof?

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In this episode of Globalcast, Euromonitor International Research Manager, Zora Milenkovic, explores how the Tobacco Industry is faring in light of the recession.  The podcast looks at the four major players, geographic variations and different tobacco sectors.   It concludes with a look to the future and addresses whether the tobacco industry is recession proof. 

Learn about:

• How key players are responding to the recession
• Key geographic variations
• Which tobacco sectors are vulnerable and which are benefiting from the recession
• Whether the Tobacco Industry is a recession proof industry